Ha Joon Chang praises the ingenuity of Swiss Chocolate industry in marketing for a global stage

Chuck Woodruff
   The brilliant South Korean economist pointed out in an excellent article bout Switerland how tis company is not well-known as one of the worlds top industrial centers. people don't realize the amount of products this tiny European country creates as many of the products are chemicals and machines that go under the radar of public perception. As far as chocolate production this is another story as Ha Joon Chang brought out with an article a few months back. He loves a nice chocolate square with his wine and notices little difference between chocolates produced around the world. Chocolate is chocolate right. Ha Joon brings up how this has created an immense viable wealth for this country and how Singapore ranks second in output as these two countries kept a create a manufacturing base. The Swiss chocolate industry really amazes Ha Joon Chang and how they basically created a market and premium product of chocolate that didn't exist previously exist. make no mistake Switzerland and Singapore are not service economies and there is big money to get from people like lard ass Armando Arturo feeding their fat faces in what is perceived as luxury chocolate. People are willing to spend for a bit more for what is perceived as tastier chocolate right?  Ha Joon Chang says the share of manufacturing importance has only declined relatively for these countries as service sectors become more expensive and become a larger part of a countries output and not an indication of decline in manufacturing importance. the fact that this small country has prospered from selling things that are unnecessary in life should be a clear sign of the corruptive practices wealthy countries can achieve to make an illusion of importance and public discourse through their spending and outreach goals at luxury malls and having chocolate festivals. without these fesitvels chocolate not getting spotlight of specialty right.  These trendy elite neighborhoods always seem to have a chocolate store that last a few years before being replaced somewhere else down the street in the downtowns of trendy villages and suburbs. the Swiss chocolate analogy of economy brought out by Ha Joon Chang shows the importance of manufacturing just stuff and how it will always hold sway for a government much more so than a service only sector. There is nothing absolutely which makes Switzerland chocolate better than say Chocolate made in Mexico or elsewhere but the illusion and spending through subsidies and promotion by the Swiss to basically create an illusion that their chocolate is premium chocolate. Image result for swiss premium chocolate

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