Richard Florida is the premier spokesperson of the importance of revitalizing cities around the world with the brightest people. he is a big advocate for tax breaks for these people to organize and set up shop in exclusive parts of urban centers set up for good looking people who are ale to get funding for whatever nonsensical project they dream. This is a guy who wants to look out of a café windows and only see the people that one would see in movies and television and this guys type of thinking and ideology is why much of America is in shambles and considered fly-over -country.
This guy has a following by many writers as a book called "city By City" exposes in its pages. This book is a serious of writings from varius writers from around the country writing about a particular city. Richard Florida doesn't write any of these chapters but he might as well have had a chapter or two in this. His name is mentioned many times throughout the book as these writers often praise the philosophy and ideas of this guy. This guy talks about the creativity of a class in these urban centers whose sole creativity often involves getting funding from tax avoiding money into their projects where the vast majority of the companies fail or rely on other investors buying (bailing ) them out. basically their creativity is getting others to take over their worthless garbage companies where workers do little having two hour lunches and pretty much just brainstorm drawing on dry erase boards and spending other peoples money. 
it seems funny that these politicians want to end free-lunch programs for children in public schools but have no problem giving free lunches to these other children who are part of the creative scam class. No where in thi book where Richard Florida is mentioned is there any critique how people are displaces and how their displacement raises the real-estate and assets of these newcomers. The only creativity of Richard Florida and this class is snookering America through these real-estate urban redevelopment programs that do little for anyone except those already with much money to burn and invest.
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